Jab tak hai jaan Vs. Son of sardaar

Diwali is always a very special festival for our industry.Every year Bollywood presents two or three films on the festive season of Diwali.National holiday is the biggest reason behind it.This Diwali,Bollywood will blast two big budget bombs on box office.Yash Chopra`s JAB TAK HAI JAAN and Ajay Devgn Films`s SON OF SARDAAR are set to release this Diwali.Both films have big budgets and huge star cast.There is huge buzz of both films in industry and in audience also.Some trade pandits are also predicting that both the films will do huge business on box office.But only God and Tuesday knows which movie will make new records and break old records.Today i will bring you the prediction of both films with some facts and figures.
            Yash Raj Films`s jab tak hai jaan is directed by the late legend Yash Chopra and produced by Aditya Chopra.It stars King of million hearts Shahrukh Khan,queen of beauty Katrina Kaif and very talented actress Anushka Sharma.This film is very hot in Indian and overseas film market.Yash Chopra`s sudden death has made this film very special for cine lovers."People will not buy ticket of jab tak hai jaan,they will buy a piece of history",said Priyanka Sinha Jha (Editor-in-chief of the leading tabloid "screen") in her latest column "Good Bye Yash Ji".Eros International and Ajay Devgn Films`s Son Of Sardar is directed by Ashwani Dhir (who also directed Atithi tum kab jaoge) and it stars Ajay Devgn,Sonakshi Sinha and Sanjay Dutt.Son Of Sardaar is very hot in masses and in small cities,but not have buzz in classes or in metro cities.Especially in northern India,SOS has huge buzz than Jab Tak Hai Jaan,because of Punjabi flavour.But it can not take huge opening in rest of India,because of SRK`s star power.
          Yash Raj Films has made very strong distribution strategy for Yash Ji`s last directorial venture.They have booked 5500 screens in India and 2000 screens in overseas,which are double than SOS`s distribution policy.Recently ADF has filed a case against Aditya Chopra and YRF in competition commission of India."They have used their star power and booked more screens than us,which is unfair",said the lawyer of Ajay Devgn Films.But today,competition commission of India has rejected their case and said YRF have not disturbed section 3 of competition commission act.
          Production budget of SOS is 90 crore rupees and will be distributed by India`s leading distribution corporation,Eros International.It is very difficult for SOS to recover their budget and make profit for the distributors.Because SOS`s screen space is much less than jab tak hai jaan.In compare to SOS,jab tak hai jaan`s production budget is much less,which is just 60 crore rupees.According to trade analyst  Komal Nahta,"Jab tak hai jaan can easily recover its cost,because of Shahrukh Khan`s star power in India and overseas market."Salman Khan`s flop item number can make some buzz in masses for SOS but can`t give maximum guarantee.Jab tak hai jaan`s songs and promos have already made new records on social video site,You tube.But SOS`s music is less popular than its competitor`s music.
        Advance booking of both films have already started in many multiplexes and single screens."Both films have good pre-opening,but JTHJ is making new records of pre booking",said Ajay Bijli,C.E.O. of PVR cinemas.It will be good to see this fight on box office.In this fight,only audience is lucky one,who have bonus of two films on festive season.Diwali bekaar without..........
                      
   - Prince vij

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